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Documentation Index

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Patchline storefronts let you sell music direct to fans from a branded page — patchline.ai/store/<your-slug>. Stripe handles the checkout and payouts. Patchline takes a 0% platform fee on every paid tier; 10% on Free. You keep 100% of revenue after Stripe processing (typically 2.9% + $0.30/transaction).   0% platform fee on Starter, Pro, Scale, Enterprise. 10% on Free.

What’s included

Public store page

Branded page at patchline.ai/store/<slug> with your banner, products, smart links. Mobile + desktop, dark by default.

Stripe-powered checkout

Stripe Connect. Cards, Apple Pay, Google Pay. Instant payouts to your bank account.

Embeddable widget

/store/<slug>/embed/<assetId> — drop into your website, Linktree, artist site. Looks native.

Smart links + pre-saves

Routing links for fans across DSPs. Pre-save flow for unreleased tracks. Built on the same storefront infrastructure.

Fan stats

Sales, conversion, top fans, geographic breakdown. Built into the storefront dashboard.

Asset delivery

Buyers get download links via email + in-page after purchase. Signed URLs, expiring tokens, anti-leech.

The 0% platform fee — what it actually means

This is the storefront’s headline. Specifics:
  • Free tier: Patchline takes 10% of every storefront sale, before payout.
  • Every paid tier (Starter, Pro, Scale, Enterprise): Patchline takes 0%. You keep 100% of the sale.
  • Stripe processing (typically 2.9% + $0.30 per transaction) applies on every tier, separate from Patchline’s fee.
Worked example — selling an album for $10:
TierGross salePatchline feeStripe feeYou keep
Free$10.00$1.00 (10%)$0.59$8.41
Starter+$10.00$0.00$0.59$9.41
If you sell more than ~100/monthdirect,Starter(100/month direct, **Starter (9.99/mo) pays for itself just from the dropped platform fee**, ignoring everything else Starter unlocks.

When to use it

  • You have superfans willing to pay direct. Bandcamp-style audience.
  • You want margins streaming can’t match. 10albumdirect=10 album direct = 9.41 to you. Same album on streaming = ~$0.003 × thousands of plays before you net the same.
  • You’re selling more than music — merch, signed copies, demos, stems, instrumental versions. The storefront supports any digital product, not just full tracks.
  • You want a Bandcamp alternative that integrates with the rest of your Patchline workflow (release planning, smart links, fan stats).

Where it lives

Storefronts are a web-first product. Setup happens in the dashboard; the public store page is a separate route at patchline.ai/store/<slug>.
SurfacePath
Artist-side setupSidebar → Store at /dashboard/store
Public store pagepatchline.ai/store/<your-slug>
Single-product pagepatchline.ai/store/<slug>/<assetId>
Checkoutpatchline.ai/store/<slug>/checkout
Thank-you / download pagepatchline.ai/store/<slug>/thank-you
Embed widgetpatchline.ai/store/<slug>/embed/<assetId>

Quick start

1

Sign up + connect Stripe

On Starter+, sidebar → StoreConnect Stripe. Standard Stripe Connect flow — takes 5 minutes if you already have a Stripe account, longer if not.
2

Pick what you're selling

Storefronts sell assets from your catalog. Pick the tracks you want to sell. Add custom products if you’re selling merch or bundles.
3

Set pricing

Per-product. Pay-what-you-want supported (with optional minimum). Currency follows your Stripe account default.
4

Add a banner + bio

Banner image (1500×500 recommended). Short bio. Your storefront URL.
5

Share the link

patchline.ai/store/<your-slug>. Drop it in your Linktree, bio, socials, fan email.
See Set up your store for the full setup walkthrough.

Prerequisites

  • Starter+ subscription (recommended) — Free works but 10% fee.
  • Stripe Connect account — created during setup if you don’t have one. Takes 5 minutes.
  • At least one asset in your catalog to sell.

How fans buy

From the fan’s side:
  1. They click a link (smart link, embed, social, your bio).
  2. Land on patchline.ai/store/<slug>/<assetId> — product page with audio preview, art, price.
  3. Click Buy → Stripe Checkout. Cards, Apple Pay, Google Pay.
  4. Land on the thank-you page with a direct download link + emailed download link (signed URL, 30-day expiration).
  5. Fan stats record the purchase: which asset, which country, referrer.
Total time fan-side: ~30 seconds.

What kinds of products you can sell

  • Single tracks from your catalog.
  • EPs / albums as bundles.
  • Stems (separate stem pack — vocals, drums, bass, other).
  • Demos / unreleased material (gated behind purchase).
  • Instrumentals as separate SKUs.
  • Lossless masters (WAV / FLAC at premium price).
  • Custom digital products — exclusive cover art, tab books, etc.
What you cannot sell (yet):
  • Physical merch — not in v1. Roadmap.
  • Vinyl / CDs — not in v1. Roadmap.
  • Subscriptions — fan club / patreon-style monthly support — not in v1.

Pricing

TierStorefront platform feeStripe processing
10%Stripe: typically 2.9% + $0.30/txn
0%Stripe: 2.9% + $0.30/txn
0%Stripe: 2.9% + $0.30/txn
0%Stripe: 2.9% + $0.30/txn
0%Stripe: 2.9% + $0.30/txn
Stripe rates vary by country and card type — check stripe.com/pricing for your jurisdiction. The above is US-standard.

FAQ

Yes on paid Patchline tiers. Patchline keeps nothing of the sale. Stripe processing (typically 2.9% + $0.30) is separate and goes to Stripe, not Patchline.
Stripe’s standard payout schedule: 2 business days in the US, 5–7 in most other countries. You can configure faster payout schedules in Stripe (some include a small fee).
Stripe Tax (optional, ~0.5% per txn) handles sales tax / VAT calculation in most jurisdictions. Without it, you’re responsible for declaring and remitting. See Checkout & payouts.
Yes. Product pages include a 30-second preview by default (full preview optional, configurable per asset).
Custom domain for the storefront (store.your-band.com) is on the Enterprise tier today. Other tiers use patchline.ai/store/<your-slug>.
Stripe may hold payouts on new accounts or for high-risk transactions — standard Stripe behavior. You contact Stripe directly to resolve. Patchline can’t unlock funds we don’t hold.
Yes. Settings → Sales → Issue refund. Stripe processes the refund, Patchline marks the sale refunded and revokes download access.
Yes — patchline.ai/marketplace. It’s the cross-store discovery surface. Your storefront is auto-listed by default; you can opt out in Store settings.